Naotomi Shoji Co., Ltd. – Clean, Green, Recycling Machines

Japan’s recycling scene is something of a paradox: impeccably clean streets, yet very few trash cans; relatively high discipline when sorting garbage, but relatively low recycling rates. Put simply, navigating this industry is a complex journey through regulations, standards and social norms. In mountainous Nagano prefecture, local waste management provider Naotomi Shoji has led efficient, community-focused operations for almost 80 years. As a family business, President Shigeo Kinoshita has been immersed in the operations of the firm and is now looking ahead to new avenues, including biofuels. “We are looking to create new resources from waste, particularly recycled fuels,” he explained. “Based on local production and consumption, our RPF (refuse […]
KVK Corporation – Fashion, Function, Faucets

Thoughtful design choices in the home don’t just elevate aesthetics—they can quietly transform everyday life. Take something as ordinary as a kitchen or bathroom faucet; almost every home has several. While it may seem like a simple tool, when the quality is high, you can feel the difference every time you turn it on. Kitchen and bathroom fixture manufacturer KVK understands this well. As a manufacturer based in the rural Kamo District of Gifu Prefecture, an area rich in craft traditions, KVK is committed to elevating the quality of the humble faucet at every stage of production—from initial sand casting to the finest plating details. With growing overseas interest in […]
Waseda University – Empowered Education

President Aiji Tanaka is on a mission. As the leader of Waseda University, one of Japan’s top academic institutions, he is working to further revamp education. Founded in 1882, Waseda has long been at the forefront of progressive thought, with distinguished alumni spanning business, politics and science, as well as sports and the arts. Today, it continues to equip students with the skills for success in a rapidly changing world. “Now is the time to start a new educational system, one through which students can learn to overcome problems that are yet unknown. While this is ambitious, it is an important task for future students to learn to think in […]
Nippon Notebook Corporation – Making Something Noteworthy

As digital tools increasingly become the norm, it’s easy to assume the traditional paper notebook is on the decline. However, paper remains the tool of choice for many discerning tasks and professions. From a child’s first scribbles to a student’s notes, a professional’s planner or even an author’s memoirs, paper remains a time-honored medium. In Japan, the market for paper notebooks is more than just surviving—it is thriving. The tactile appeal of physical stationery resonates with those who value aesthetics, fueling a robust and innovative stationery industry. New products are regularly introduced to the market, blending classic designs with modern technology. From modular techo notebooks favored by urban professionals to […]
TAU Corporation – Moving Ahead With a Strong Ethos

Reliability, efficiency and durability are common words associated with Japanese cars, and a big reason why they are beloved around the world. Japan’s global popularity in the auto market, combined with a steady supply of new models driven by strict shaken (vehicle inspection) regulations, has led to a thriving used vehicle export industry. From high-performance sports cars and compact kei trucks to heavy-duty agricultural equipment, Japan exports over 1.5 million vehicles annually. This business model not only meets the needs of buyers across the globe but also delivers environmental benefits back home. Akitaka Miyamoto, CEO of TAU Corporation, is a firm believer in this. Raised around cars and determined to […]
Nippon Hume – Supporting the Communities of the Future

– Tomoyuki Masubuchi, President, Nippon Hume Corporation Japan’s civil engineering story is one of resilience. Floods, earthquakes and typhoons have not only brought catastrophe but also innovation in durable building materials. Following the 1923 Great Kantō Earthquake, which spurred strong reconstruction efforts in the region, Nippon Hume, a precast concrete manufacturer, was founded with a vision to build long-lasting infrastructure. Now with 100 years of expertise, President Tomoyuki Masubuchi remains committed to the company’s mission to “support social infrastructure.”
Senba Denki Kazai Co., Ltd – The Smart Choice for Energy Solutions

– Tatsuo Inoue, President, Senba Denki Kazai Co., Ltd The term “smart home” often conjures images of robotic assistants and futuristic gadgets. While that vision holds some truth, the greatest advancements are happening behind the scenes—making homes more energy-efficient and sustainable. In Japan, Senba Denki Kazai is a key player in the Home Energy Management Systems (HEMS) market, trusted for its reliable components for smart gas meters. The global push towards smart gas meters has provided a strong boost for the company, with President Tatsuo Inoue seeing future growth potential based on his firm’s unique technology. “We supply feedthroughs for ultrasonic smart gas meters. Our special gas-sealing structure allows wires […]
Taiyo Cabletec Corporation – The Strongest Link

Stability, longevity and long-termism are key attributes of many Japanese companies, particularly family-run businesses. Japan has clearly mastered the art of business longevity. The island nation has more than 33,000 companies with over 100 years of history, accounting for over 40% of the global total. Akihiro Taniguchi, president of the 102-year-old wire manufacturer Taiyo Cabletec, takes pride not only in Japan’s reputation for enduring enterprises, but also in the distinct entrepreneurial spirit of the Kansai region. “In Osaka, we have a relatively ‘free’ culture that follows its own independent rules. Also, there are generally more businesses that are owned and run by families in the Kansai region, compared to Kanto,” […]
Okuno Chemical Industries Co., Ltd. – Chemicals That Power Progress

Japanese companies often thrive for generations thanks to their personal approach to business. As Naoki Okuno, president of Osaka-based Okuno Chemical Industries, puts it, “Building trust with customers is essential, while continuously developing employees is crucial.” Founded over a century ago, Okuno has continually adapted—shifting from Japan’s first domestic baking powder producer to a key player in modern electronics. Their ‘TORYZA El Process’ chemical system (a play on oryza, the Latin term for rice, a staple food) is now widely used in the semiconductor industry. “We hope this will now become a staple of our future,” said Okuno. To support local and global clients, the company has expanded overseas, launching […]
Sunarrow Limited – Solving Tomorrow’s Challenges, Today

From medical devices and automobiles to mobile phones and watches, flexible rubber parts play a crucial role in ensuring reliability and durability. Founded in the 1950s, Japan’s Sunarrow has grown to become a key player, becoming the first manufacturer in the world to successfully establish a molding process for conductive silicone rubber products. For Sunarrow President Yuji Tokimune, maintaining variety is essential to staying innovative as the company explores new markets, including the medical and robotics fields. “Our market-driven thinking is what sets us apart,” Tokimune said. “Clients come to us when they can’t find solutions elsewhere.” Sunarrow has developed its own proprietary compound, SARPLUS—a lightweight, high-performance resin alternative to […]