Madras Inc. – Fashion and Health Start With the Feet

The connection between our feet and the ground is a powerful one, shaping not just our gait and posture but our overall health. Every step we take is a dance between the foot’s arch, pressure points, and the surface beneath us. When that delicate balance is disrupted, it can lead to discomfort, fatigue, and long-term issues like misalignment and joint strain—troubles that up to 80% of adults will face at some point in their lives. As mass-produced footwear continues to dominate the market, many companies are turning to technology to offer more personalized solutions, improving comfort and functionality. Japanese shoemaker Madras is at the forefront of this shift with its […]

Inoya Co., Ltd. – Bag to the Future for Japanese Craftsmanship

Modern technology and automated manufacturing systems can be game-changers for many businesses. At bag crafters Inoya Co., Ltd., however, prioritizing the skills of its artisan workforce is of much greater importance for maintaining renowned quality standards. The Osaka-based firm invests in human resources to ensure that its renowned craftsmanship—vital to its success over the past 62 years—works in synergy with modern production technology. Producing well-known bag brands, such as master-piece, SLOW and Creed, President Tokiko Inoue is proud of the reputation earned by her firm and the wider Japanese fashion industry for quality, style and durability. By pioneering a human- strategy, she aims to build on Inoya’s global platform to […]

NTT Advanced Technology Corporation – Crafting Technologies that Transform Society

Today, we often take innovations for granted—from the powerful multimedia computers in our pockets to the battery systems driving the transition to a low-carbon society. However, each of these advancements has been driven by years of cutting-edge research in fields such as materials science, computer science and notably, semiconductors. This is where NTT Advanced Technology Corporation (NTT-AT) plays a pivotal role. Founded in 1976 as the technology development support division of NTT, the largest telephone company in Japan, NTT-AT focuses on providing solutions to real-world challenges through pioneering research. Originally engaged in the technology transfer business, NTT-AT is now tackling today’s most demanding engineering feats under the leadership of President […]

Joyful Co., Ltd – Serving Smiles, One Plate at a Time

Kyushu, Japan’s southern island, is known for its unique customs, distinct from the rest of the country. Historically a gateway between Japan and the rest of Asia, its rich culinary culture reflects this connection. From tempura introduced via Nagasaki to mentaiko in Fukuoka, Kyushu offers a wide variety of culinary delights. Kurumi Anami, president of Joyfull Co., Ltd., is dedicated to both her business and promoting Kyushu’s cuisine locally and internationally. Operating in the casual family restaurant sector, Joyfull stays true to its mission of offering affordable enjoyment that fills the hearts of its customers. Inspired by 1970s American diner culture, the brand blends warm service with modern conveniences like […]

Dartslive Co., Ltd. – Darts Without Limits

Darts, in its modern form, may have originated in the early 20th century. But it wasn’t until the 1960s that the game truly found its mark in Japan, introduced through British embassies and pubs. Since then, it has soared in popularity. A 2024 survey found that over 6.5 million enthusiasts of all ages play darts across the country each year. By combining darts with technology, Dartslive Co., Ltd. has been instrumental in increasing the popularity of the game in Japan. President Azuma Abe highlighted, “By building an online platform for inclusive communities, we are working to make darts a ‘lifetime sport’ that can be enjoyed not only by young people […]

Asahi Kasei Homes Corporation – Building a New Tomorrow

Asahi Kasei Homes has been a leader in sustainable housing since the 1970s, providing high-quality, durable homes. Its flagship Hebel Haus brand revolutionized the industry, introducing advanced prefabrication for durable, stylish homes. Based on its “LONGLIFE” philosophy, Asahi Kasei Homes ensures the long-term comfort of their customers by providing a wide range of services as well as their long-lasting homes. “We conduct complimentary, periodic house checks for up to 60 years,” said company President Fumitoshi Kawabata. The firm has also made bold strides in sustainability, becoming Japan’s first homebuilder to achieve RE100 (Renewable Energy 100%) status. Moreover, they became the first Japanese company to win the “Enterprising Leader” title at […]

Shinkawa Electric – Sensing a Bright Future

The future of business success will be built on connectivity. Next-generation technologies, such as AI, automation and the Internet of Things (IoT), are changing the way the world lives and works, and Japanese firm Shinkawa Electric Co., Ltd. is playing an essential role in it. The sensor manufacturer works with cutting-edge businesses in a wide range of sectors, from automotive to energy, food and pharmaceuticals, helping to further the digital revolution and enjoying the biggest market share in certain fields. Shinkawa’s developments include its infiSYS product, a vibration analysis and diagnostic system for rotating machinery. The firm is also investing in AI systems research that predicts and prevents failures through […]

Saishunkan Pharmaceutical – Timeless Traditions of Wellness

For more than 90 years, Saishunkan Pharmaceutical has aimed to create products that support skincare and well-being for the people of Japan. The firm takes inspiration from kampo, a traditional style of medicine. The Japanese company aims to channel that rich background, based around the philosophy of synergy with nature, into its creams and lotions, as well as new food products. According to Masaaki Nishikawa, president of Saishunkan, this involves blending cutting-edge research and development with traditional ingredients. “We combine kampo and science in our approach. Both our cosmetics and kampo lines are designed to alleviate concerns such as joint pain and skin issues,” says Nishikawa. The health benefits attributed […]

Ever-On Corporation – The Trading Heart of Japan

“Trading companies communicate market needs between consumers and artisans.” Japan is renowned for excellence in manufacturing and innovation. However, just as important to the nation’s economic success is its proud tradition of trading companies. For almost 90 years, the Osaka-based Ever-On Corporation has played a crucial role in machinery production, supporting sales of vital components such as bearings and belts. Well-established in Japan, the company is now looking to expand across Asia. A new office is planned for Thailand, while Laos and Cambodia have been mentioned as markets with exciting potential. President Mamoru Maenishi is a champion of his firm’s part in the manufacturing industry. “Whether a company is an […]

Japan E.M. Solutions Co., Ltd. – Prioritizing Tech Quality

“We need to become global manufacturers that represent the ‘Made in Japan’ brand.” In modern electronics manufacturing, quality is the most crucial factor for SME firms competing with mass – production rivals. For Japanese company Japan E.M. Solutions Co., Ltd., that means working to maintain the reputation of the “Made in Japan” accolade. The business produces computing technology for clients in a wide range of sectors, including healthcare, mobile devices, automotive and finance. With a proud record of innovation, it is developing smart technology production facilities incorporating AI and the IoT (Internet of Things). However, President Susumu Nikawa insists that while the firm is pioneering new systems, full automation is […]